About

our brand

Prototype is a creative house based in Paris and founded in 2017 by Fred Bauer and Sophie Goussin.

Prototype is a hybrid structure, both a consulting agency, production studio, and digital factory, allowing us to support you from the advisory phase to distribution, ensuring the effectiveness of your media, whether audiovisual, print, and/or digital.

Sophie Goussin was born on the west coast of France. After a few years abroad, she attended a Parisian advertising school and started her career at Saatchi & Saatchi Paris. She then spent several years as a Business Director at Ogilvy London and Ogilvy Paris before becoming head of media production in the fashion industry.

As a Creative Producer, Sophie leads projects for clients such as Hermès, Baccarat, Dior, Marc Jacobs, and many more.

Fred Bauer was born and raised in Paris. After studying at ESRA Paris, he began his career in video editing before switching to VFX, where he made a significant impact at Mac Guff Paris. He returned to directing a few years later, before focusing on TV branding and becoming an art director at Canal+ for nearly five years.

At Prototype, Fred leads a talented team of creatives across a range of projects, from art direction to postproduction.